Euro strength 'scaring off' British holidaymakers
People are searching out value for money destinations for this summer outside the eurozone, a new study shows.Figures show a drop in interest in destinations such as Prague, Cork and Paphos but a rise in the popularity of Thailand and Turkey.
Turkey is the single biggest winner, with three of the top ten fastest growing destinations being in the country.
Palma, Pisa, Nice, Bordeaux, Menorca and Venice have all seen a small loss of interest from British travellers, again most likely due to the effect of the strong euro.
Value for money is the biggest factor influencing this summer’s travel trends.
“The strength of the euro seems to have scared off many travellers, despite the fact that non-euro countries are not necessarily cheaper than those within the eurozone, and that good value holiday spots exist within the eurozone,” .
“Turkey is clearly benefiting from this enormously with three destinations in the top 10 climbers list.
“It’s already an established tourist destination, and has the sun, sea and sand that Greece and Spain offer, with the added buzzword of being non-euro.”
Posted on 12 May 2009 at 10:41
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